Manipal > Fashion Design > Programs > Undergraduate Program > BA Fashion Design and Technology

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The fashion design programme strives to achieve the following objectives:

  • Imparting professional fashion education
  • Conceptualising and integrating information technology and fashion design
  • Modernising and upgrading industry practices and promoting fashion as a professional career
  • Formulating design concepts those are appropriate, functional and aesthetic
  • Developing competence in the planning, buying and selling of merchandise in either manufacturing or retail organisations
  • Understanding both products as well as the people who will use those products by exploring product development, visual merchandising, merchandising mathematics and international business trends

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